our process
quality confirmed with every step
At McConnell Labs, our goal is to satisfy your brand’s needs at whatever stage of your business. As a family-owned business for over 25 years and by developing our own brands, we understand the challenges you face in the journey to success. Which is why we are proud to offer various options to help you succeed.

Types of Development
STOCK PRODUCT IN BULK
With our low minimum quantity of 5 gallons, you can jump start your business by filling your own products without costly development and production expenses. With this low entry to market, it is the perfect opportunity to test your brand message, design, and marketing.
For a 2oz product, 5 gallons would yield approximately 320 filled units. This is an ideal quantity for a pre-launch to an exclusive distribution list of customers. Once you receive feedback from your testing phase, you are off to the next step in your brand’s journey.
PRIVATE LABELING
Utilizing our stock product formulations, we can either fill the product in our stock packaging collection or we can fill your preferred packaging. We have the capability to fill jars, tubes, bottles, and tottles from .17oz (5ml) to 33.8 oz (1000ml).
Additionally, we are well equipped to efficiently do pack any type of pack out – secondary packaging, multi-product kits, Amazon, etc.
Once you have chosen the stock product and completed our Private Label Request Form. If you choose to use your own packaging, please follow the sample instructions for accurate quoting.


SIMPLE CUSTOM FORMULATIONS
You can slightly modify one of our efficacious stock formulations without having to make a sizable product development investment. This is a great option for startups and emerging brands
Customize the product with our list of cost-effective and premium ingredients that fit your product performance goals and are within your budget. If there are ingredients you would like to remove, you can also include this input on the request form. Our lab will do its best to accommodate removal of an ingredient, however in some cases it is not possible as it will affect the functionality of the product.
Our lab will review your submission within 3-5 business days .
If your request is viable, the lab will send a lab agreement that includes the development cost. Once executed, your formula will be put into our lab queue. If the lab has questions/concerns on your submission, they will communicate either by email or phone to you.
Get started with your Simple Custom Formulations Request Form available with from your sales associaite.
100% CUSTOM FORMULATION
Our R&D team has extensive experience formulating a wide range of personal care products. Our team has developed award-winning skin care products for its clients. We can fully develop a new product based on your creative ideas and objectives OR we can improve upon your favorite product.
Our lab will review your submission within 3-5 business days . If your request is viable, they will send you a lab agreement that includes the development cost. Once executed, your formula will be put into our lab queue. If the lab has questions/concerns on your submission, they will communicate either by email or phone to you to discuss.
Submit your 100% Custom Formulations Request Form available from your sales associate.
FORMULA OWNERSHIP
McConnell Labs does offer some options for a path to ownership. Please contact sales department for details.

Timelines
FORMULATION DEVELOPMENT
- Slight Alteration to Stock Formula: Initial Sample 2-4 weeks | Redirect 2-4 weeks
- Hybrid Custom Formulations: Initial Sample 3-4 weeks | Redirects 2-4 weeks
- 100% Custom Formulations: Initial Sample 4+ weeks | Redirects 2-4 weeks
PRODUCT PRODUCTION | MANUFACTURING | FILLING | PACKAGING
- Stock Product Bulk: 1-3 weeks
- Private Labeling:* 1-3 weeks
- Custom Formulation:** 1-3 weeks
* Lead time will begin once all packaging has arrived at our facility,
** Lead time for filling will begin once all packaging has arrived at our facility.


Testing & Documentation
AVAILABLE TESTING
McConnell Labs can accommodate some testing of your products. The following tests are available:
• Stability
• PET
• Heavy Metals
• Micro Testing
• Packaging Functionality
For all regulatory requests, please reach out to sales for a fee schedule.
The following tests are customer’s responsibility.
• Packaging Compatibility
• RIPT
• Ocular Irritation Test
Contact us for recommended 3rd party Product Testing Labs.

REGULATORY DOCUMENTATION
McConnell Labs is adequately equipped to handle all your documentation requests for the US and global markets.
For U.S., we can provide the following
- Certified Organic Ingredient Statements
- Allergen/IFRA Statement Cruelty Free
- Material Safety Data Sheet (MSDS)
- Ingredient Certificate of Analysis (COA)
- Allergen/IFRA Statement
INGREDIENT/PRODUCT CLAIMS
“Sourcing Research”, “Derived From”, “Free of” or “Contains” information from the SUPPLIER. CLAIM per Product…EXAMPLES: Plant-Derived, Natural, Organic, Non GMO, BSE, Non Gluten, Vegan, Nut Free, Soy Free, CMR, Prop-65, SVHC, REACh, Animal Testing & Allergen Statement(s) (ALL NON-REFUNDABLE)
We can register your international documentation with your RP. We are CPNP Registered. Internationally, we have an established relationship with Biorius (Europe) and Obelis Group (UK)
For a fee schedule on documentation requests, please reach out to sales.
Packaging & Labeling
Selecting the right packaging for your brand is almost as important as what is inside. Visual impact is a critical aspect of your marketing story. We understand procuring packaging can be overwhelming and you can face high minimum order quantities.
We have a library of stock packaging, both standard and premium, available at very low minimums with reasonable pricing. We have a variety of packaging to select from based on your brand’s needs.
Please ask your sales associate about our stock options.
If none of our stock packaging fits your needs, contact sales for recommend beauty packaging vendors who offer small order quantities, or let us guide you through the entire process using our packaging expertise.

Get in touch
We are here to answer your questions and guide your private label project every step of the way.
Fill out this form to reach our experienced sales team.
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